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From March 19th to 26th, as every year, the Basel fair appointment took place, an unmissable event for watchmaking enthusiasts, during which the most interesting and exclusive market news are presented


FC-Horological-Smartwatch-FC-285S5B6-01 – Among the many news, one of the most overwhelming and innovative proposals have been launched by the prestigious Swiss firm Frederique Constant, which introduced its new masterpiece during BaselWorld. Featuring a polished stainless steel case, a 42 mm diameter, alligator strap with deployante closing, and a clean, elegant dial with silver finishing, typical of classic watches. At 6 the counter shows two ‘smart’ hands, a small in blue and the other in silver. The former points the daytime data while it’s placed on the half-moon featured within the counter during the nighttime, while the second one shows the completed activity, or the scheduled sleeping goals. This top-tier watchmaking sample hides a hi-tech, cutting-edge soul and heart, typical of watches from the new generation. Although the absence of a digital dial, thanks to MotionX® technology, a company born in Silicon Valley (California), land of the greatest tech inventions, this watch can interface to top smartphone OSs: Android and iOS. This innovation, coming from the union of classic and modern, hi-tech and history, born from the Sensor Fusion engine, that allows the watch to monitor the body activity during the entire day, both on daytime and nighttime, measuring with extreme accuracy time and quality. This will be accessible simply downloading the Sleeptracker® app on smartphone, which interacting with the smartwatch will provide the owner with a set of data useful to improve its lifestyle: the total number of hours while awake and asleep, the rest quality, deep or light, and how many times sleep is interrupted.
Why it’s so important to monitor and strive to improve the sleep quality?
Answer is simple: “A man spend a third of its life sleeping”, as stated by Philippe Kahn, Fullpower Technologies Founder & CEO, “so understanding the way we sleep is essential to understand ourselves”. Other than sleep monitoring, owners of this amazing news will be able to know the lifestyle conducted during the awake time: the application will collect data on step counts, mileage and burnt calories. To improve reading, a clean, simple graphic has been studied, specifically to be easily understood by any customers’ category. Moreover, this extraordinary wedding of Swiss watchmaking and Silicon Valley technology will feature a ultra-resistant quartz battery, with a 2 years+ lifecycle. This spectacular, innovative watch will be available starting from June 2015. .

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